Ted Rubenstein, a founding principle of Atlanta-based media production company SplendidVid spent more than two decades at CNN where he won a number of awards including a Peabody Award, a DuPont Award and an Emmy. Yet, because most of his work was done under the CNN banner, Rubenstein had very little online search recognition. To further complicate matters, Rubenstein doesn’t use social media tools like Facebook and Twitter. Linking to these high traffic sites is a great way to increase your Search Engine Optimization (SEO) but without these links, it was hard to find Rubenstein or his new venture, SplendidVid.

Take 2 Digital worked with Rubenstein to:

• Register his personal domain, TedRubenstein.com.
• Create a simple online business card website using the WordPress platform. By nature, WordPress is Search Engine friendly.
• Created links to Rubenstein’s company website, blog, and LinkedIn sites.
• Include the ability for visitors to email Rubenstein from the site.
• Installed WordPress plugins to further enhance SEO.
• Registered the site with Google, Yahoo and Bing.
• Enable Rubenstein’s google profile as an additional tool for searchers to find him.

Rubenstein was so impressed that he suggested we rename Take 2 Digital to SEOQueens.

Project Budget: $