SocialOomph for Automating Updates

SocialOomph for Twitter Automation

Do you have too many posts, tweets, and status updates to post? How about blog entries, too? One service that can help automate all this posting is SocialOomph.com (formerly TweetLater).  It offers free and paid versions.  You can upgrade to a professional membership to enjoy more perks, such as scheduling recurring updates and blog posting.  The free version is great if you’re someone who has at least one twitter account and plenty of content to share, with limited hours in the day to sit at the computer. Free accounts can post to Twitter, Buzz, and StatusNet. Paid accounts can post to those, plus Facebook, any blog, a blog feed, and ping.fm. You can schedule a reservoir queue of tweets to be posted automatically at a future date and time. Features included in the free version: Save drafts, track keywords, send auto welcome DMs to followers, URL shortening, extended Twitter profile, etc.

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The appeal of SocialOomph is trifold.  First, no one wants to be blasted with ten tweets from the same person all at once, even if you like them.  Each tweet seems less important when sandwiched between six others. By scheduling status updates ahead of time, you can stagger them to give each tweet its time in the limelight. Better yet, you can schedule tweets to hit a certain time zone at the time that best serves your needs.  Second, this is great for international posts.  A tweet can go out at 3:36AM Eastern (US) while you’re sound asleep; your followers in Paris and Amsterdam will read it as they arrive to work in the morning.  Third, for businesses, employees would rather leave their work at the office on Friday. But your twitter account may benefit from weekend activity because many consumers or customers check Twitter on the weekend.

If you’re interested in further helpful social media automation, check out Three Twitter Techniques, John Haydon‘s video on utilizing other services such as CoTweet.

What is your favorite Twitter service these days and why?

Emily Binderemilybinderis a social media enthusiast, marketer, part-time web developer, and Etsy baker Etsy living in Atlanta, GA. She hails from the Midwest and loves chess and rollerblading.

@emilybinder: Twitter
@adoreajarbakery: Twitter

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